As of April 2023, streaming habits in the United States revealed that cooking and baking shows were watched by half of multicultural families and around one in three non-multicultural families, while documentaries were viewed by 48 percent and 43 percent of families, respectively. Late night shows and travel show were less likely to be watched by families.
Share of families who have streamed video content in the past week in the United States as of April 2023, by genre
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Disney Advertising. (January 10, 2024). Share of families who have streamed video content in the past week in the United States as of April 2023, by genre [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1459675/content-streaming-habits-families-us-genre/
Disney Advertising. "Share of families who have streamed video content in the past week in the United States as of April 2023, by genre." Chart. January 10, 2024. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1459675/content-streaming-habits-families-us-genre/
Disney Advertising. (2024). Share of families who have streamed video content in the past week in the United States as of April 2023, by genre. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1459675/content-streaming-habits-families-us-genre/
Disney Advertising. "Share of Families Who Have Streamed Video Content in The past Week in The United States as of April 2023, by Genre." Statista, Statista Inc., 10 Jan 2024, https://www.statista.com/statistics/1459675/content-streaming-habits-families-us-genre/
Disney Advertising, Share of families who have streamed video content in the past week in the United States as of April 2023, by genre Statista, https://www.statista.com/statistics/1459675/content-streaming-habits-families-us-genre/ (last visited January 09, 2025)
Share of families who have streamed video content in the past week in the United States as of April 2023, by genre [Graph], Disney Advertising, January 10, 2024. [Online]. Available: https://www.statista.com/statistics/1459675/content-streaming-habits-families-us-genre/