Sports footwear preference among Chinese consumers 2024

Published by
Xin Ou,
Mar 26, 2024

According to a survey conducted in January 2024 among Chinese consumers, 76.8 percent of respondents reported that they would prefer running shoes when buying athletic footwear. The second most popular type of athletic shoe was sneakers, with about 36 percent of respondents choosing that option.

Athletic shoe purchase preference among consumers in China as of January 2024

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Release date

February 2024

Region

Asia, China

Survey time period

January 2024

Number of respondents

1,630 respondents

Special properties

multiple choices possible

Method of interview

Online survey

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Statistics on " Sportswear market in China "

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Overview

5

Distribution channels

4

Competition

7

Consumer perspective

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Topics

Sportswear market in ChinaApparel industry in ChinaSportswear industry in FranceSports in ChinaFootwear industry in China
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