As of early 2024, among the presented social networks, advertising on Facebook had the highest reach in Mexico, both among women and men, with 95.9 and 97.1 percent, respectively. On average, YouTube advertising reached over 98 percent of adults from the country.
Reach of social media advertising in Mexico as of January 2024, by platform and gender
Characteristic
Women
Men
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DataReportal, & We Are Social, & Meltwater. (February 21, 2024). Reach of social media advertising in Mexico as of January 2024, by platform and gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1458189/social-media-advertising-reach-gender-mexico/
DataReportal, und We Are Social, und Meltwater. "Reach of social media advertising in Mexico as of January 2024, by platform and gender." Chart. February 21, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1458189/social-media-advertising-reach-gender-mexico/
DataReportal, We Are Social, Meltwater. (2024). Reach of social media advertising in Mexico as of January 2024, by platform and gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1458189/social-media-advertising-reach-gender-mexico/
DataReportal, and We Are Social, and Meltwater. "Reach of Social Media Advertising in Mexico as of January 2024, by Platform and Gender." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1458189/social-media-advertising-reach-gender-mexico/
DataReportal & We Are Social & Meltwater, Reach of social media advertising in Mexico as of January 2024, by platform and gender Statista, https://www.statista.com/statistics/1458189/social-media-advertising-reach-gender-mexico/ (last visited August 24, 2024)
Reach of social media advertising in Mexico as of January 2024, by platform and gender [Graph], DataReportal, & We Are Social, & Meltwater, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1458189/social-media-advertising-reach-gender-mexico/