As of early 2024, advertising on YouTube had the highest reach in Ireland among the presented social networks, with 89.5 percent. LinkedIn and Instagram followed, with 76.9 and 61.5 percent, respectively.
Reach of social media advertising in Ireland as of January 2024, by platform
Characteristic
Share of adult population reached
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DataReportal, & We Are Social, & Meltwater. (February 21, 2024). Reach of social media advertising in Ireland as of January 2024, by platform [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1458152/social-media-advertising-reach-ireland/
DataReportal, und We Are Social, und Meltwater. "Reach of social media advertising in Ireland as of January 2024, by platform." Chart. February 21, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1458152/social-media-advertising-reach-ireland/
DataReportal, We Are Social, Meltwater. (2024). Reach of social media advertising in Ireland as of January 2024, by platform. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1458152/social-media-advertising-reach-ireland/
DataReportal, and We Are Social, and Meltwater. "Reach of Social Media Advertising in Ireland as of January 2024, by Platform." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1458152/social-media-advertising-reach-ireland/
DataReportal & We Are Social & Meltwater, Reach of social media advertising in Ireland as of January 2024, by platform Statista, https://www.statista.com/statistics/1458152/social-media-advertising-reach-ireland/ (last visited August 24, 2024)
Reach of social media advertising in Ireland as of January 2024, by platform [Graph], DataReportal, & We Are Social, & Meltwater, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1458152/social-media-advertising-reach-ireland/