As of early 2024, among the presented social networks, advertising on YouTube had the highest reach in the United Kingdom, both among women and men, with 88.8 and 93 percent, respectively. On average, YouTube advertising reached nearly 91 percent of adults from the country.
Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender
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DataReportal, & We Are Social, & Meltwater. (February 21, 2024). Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal, und We Are Social, und Meltwater. "Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender." Chart. February 21, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal, We Are Social, Meltwater. (2024). Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal, and We Are Social, and Meltwater. "Reach of Social Media Advertising in The United Kingdom as of January 2024, by Platform and Gender." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
DataReportal & We Are Social & Meltwater, Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender Statista, https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/ (last visited December 22, 2024)
Reach of social media advertising in the United Kingdom as of January 2024, by platform and gender [Graph], DataReportal, & We Are Social, & Meltwater, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1458130/social-media-advertising-reach-gender-united-kingdom/
