Frequent live commerce users' annual spend worldwide 2022, by region

Published by Statista Research Department, Apr 2, 2024
In 2022, the average annual spending per user on live commerce shopping amounted to 1,000 U.S. dollars in both Latin America and the United States. In Europe, live commerce users spent an average of 650 dollars, while in China, the figure more than doubled, reaching 1,550 dollars.

Average annual spending by frequent live commerce users worldwide in 2022, by region (in U.S. dollars)

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Release date

August 2023

Region

Worldwide

Survey time period

August to September 2022

Supplementary notes

Q: "How much did you spend on the products you purchased via live shopping overall in the past 12 months?"

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Overview

5

China

6

United States

6

Europe

8

Latin America

6

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Topics

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