Around 28.51 percent of respondents aged between 16 and 24 years in a survey conducted by Rakuten Insight in 2024 stated that they were willing to pay the same price as a conventional car to purchase an electric car. Other age groups had a similar opinion, though about a quarter of respondents aged 55 and older answered that they were willing to pay up to 10 percent higher than a conventional car.
Acceptable price level for purchasing an electric car compared to a conventional car in South Korea as of January 2024, by age group
Characteristic
16-24 years
25-34 years
35-44 years
45-54 years
55 years or older
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Original question:
"How much are you willing to pay for an electric car?"
Respondent counts for age groups are as follows:
16-24 years: 221 respondents
25-34 years: 951 respondents
35-44 years: 1,160 respondents
45-54 years: 1,619 respondents
55 years or older: 1,211 respondents
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Rakuten Insight. (March 11, 2024). Acceptable price level for purchasing an electric car compared to a conventional car in South Korea as of January 2024, by age group [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1457740/south-korea-willingness-to-pay-for-an-electric-car-by-age-group/
Rakuten Insight. "Acceptable price level for purchasing an electric car compared to a conventional car in South Korea as of January 2024, by age group." Chart. March 11, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1457740/south-korea-willingness-to-pay-for-an-electric-car-by-age-group/
Rakuten Insight. (2024). Acceptable price level for purchasing an electric car compared to a conventional car in South Korea as of January 2024, by age group. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1457740/south-korea-willingness-to-pay-for-an-electric-car-by-age-group/
Rakuten Insight. "Acceptable Price Level for Purchasing An Electric Car Compared to a Conventional Car in South Korea as of January 2024, by Age Group." Statista, Statista Inc., 11 Mar 2024, https://www.statista.com/statistics/1457740/south-korea-willingness-to-pay-for-an-electric-car-by-age-group/
Rakuten Insight, Acceptable price level for purchasing an electric car compared to a conventional car in South Korea as of January 2024, by age group Statista, https://www.statista.com/statistics/1457740/south-korea-willingness-to-pay-for-an-electric-car-by-age-group/ (last visited August 24, 2024)
Acceptable price level for purchasing an electric car compared to a conventional car in South Korea as of January 2024, by age group [Graph], Rakuten Insight, March 11, 2024. [Online]. Available: https://www.statista.com/statistics/1457740/south-korea-willingness-to-pay-for-an-electric-car-by-age-group/