In 2023, online retail giant Shein was the brand most talked about on Instagram in Latin America, with nearly 18 thousand mentions on that social media platform. L'OreĢal Paris and Spotify followed with about 11.8 thousand and 10.3 thousand mentions, respectively. According to the same source, 0.2 percent of Latin American Instagram influencers had over one million followers on that social media platform.
Most talked about brands on Instagram in Latin America in 2023, by number of mentions
(in 1,000s)
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Number of mentions in thousands
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HypeAuditor. (March 13, 2024). Most talked about brands on Instagram in Latin America in 2023, by number of mentions (in 1,000s) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1457430/most-talked-about-brands-instagram-latin-america/
HypeAuditor. "Most talked about brands on Instagram in Latin America in 2023, by number of mentions (in 1,000s)." Chart. March 13, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1457430/most-talked-about-brands-instagram-latin-america/
HypeAuditor. (2024). Most talked about brands on Instagram in Latin America in 2023, by number of mentions (in 1,000s). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1457430/most-talked-about-brands-instagram-latin-america/
HypeAuditor. "Most Talked about Brands on Instagram in Latin America in 2023, by Number of Mentions (in 1,000s)." Statista, Statista Inc., 13 Mar 2024, https://www.statista.com/statistics/1457430/most-talked-about-brands-instagram-latin-america/
HypeAuditor, Most talked about brands on Instagram in Latin America in 2023, by number of mentions (in 1,000s) Statista, https://www.statista.com/statistics/1457430/most-talked-about-brands-instagram-latin-america/ (last visited July 22, 2024)
Most talked about brands on Instagram in Latin America in 2023, by number of mentions (in 1,000s) [Graph], HypeAuditor, March 13, 2024. [Online]. Available: https://www.statista.com/statistics/1457430/most-talked-about-brands-instagram-latin-america/