Retail sales of non-sports fashion China 2017-2027, by channel

Published by
Xin Ou,
Apr 4, 2024

In 2022, about 495 billion yuan worth of non-sports fashion products were sold via shopping malls, accounting for 31.7 percent of the total sales value in China's non-sports fashion market. That year, the market recorded a total retail sales of about 1.56 trillion yuan. Online channels were expected to play an increasingly important role in the retail sales of non-sports fashion products, making up around 34.4 percent of the market in 2027.

Retail sales of non-sports apparel, shoes, bags and luggage in China from 2017 to 2022, with forecasts until 2027, by channel (in billion yuan)

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Release date

March 2024

Region

Asia, China

Survey time period

2017 to 2022

Supplementary notes

*Forecast.

Figures have been rounded.

One yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of March 2024).

The statistics covered only non-sports apparel, shoes, bags and luggage that are mainly made of soft materials such as fabric, textiles and leather and designed for consumers aged over 14.

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