Annual buy now, pay later (BNPL) spending in Netherlands in 2023, with 2029 forecast
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Market modeling estimates that BNPL transactions in the Netherlands would be about 17 percent higher in 2024 than in 2023. This is according to a market model released in the first quarter of 2024, which placed the Netherlands among one of the average user markets in Europe for buy now, pay later. The Netherlands was one of the first countries outside the Nordics that Klarna expanded to. It ranks as one of the key apps for BNPL in the Netherlands, alongside local player Riverty (formerly AfterPay, not to be confused with Australia's Afterpay). Note that the source does not give further indications of what the figures provided here are based on. As buy now, pay later was unregulated in many countries across the world by early 2024, transaction figures on this payment method were scarce unless a domestic financial supervisor managed to request data from individual BNPL providers.
