Political ad spending on Google India 2018-2024, by state

Published by
Tanushree Basuroy,
Mar 12, 2024

Between 2018 and 2024, the highest amount of political ad expenditure on Google in India was accounted for by ads shown in Tamil Nadu, worth over 500 million rupees. In comparison, the union territory of Lakshadweep accounted for the least amount of political ad spend on Google during the given period.

Political ad expenditure on Google in India between 2018 and 2024, by state (in million Indian rupees)

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Release date

March 2024

Region

India

Survey time period

2018 to 2024

Supplementary notes

One Indian rupee is equal to 0.011 euros and 0.012 U.S. dollars as of March 2024.

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