DOOH impacts in the UK 2023, by accuracy of delivery

Published by Statista Research Department, Mar 12, 2024

During the third quarter of 2023, 85 percent of digital out-of-home (DOOH) impacts in the United Kingdom were on the right frame at the booked time. A quarter earlier, the share stood at 89 percent. Number of impacts is defined as the number of times an ad is seen, also by the same individual.

Distribution of digital out-of-home advertising impacts in the United Kingdom (UK) in 2nd and 3rd quarter 2023, by accuracy of delivery

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Release date

November 2023

Region

Europe, United Kingdom

Survey time period

Q2 2023 and Q3 2023

Special properties

only among impacts verified by Uniled, wider industry metrics may vary

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Topics

Digital out-of-home advertising in the UKAdvertising in the UKDigital marketing in the UKOut-of-home advertising in the UKInfluencer marketing in the United Kingdom (UK)
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