In the financial year 2023, the Indian government reported having spent over a billion Indian rupees on ads in electronic media, an increase from the previous year. Until fiscal year 2020, the government allotted a higher share of its ad budget to electronic media. However, the overall government ad expenditure on print and electronic media has notably declined since the coronavirus pandemic.
Ad spending on electronic media by the government of India from fiscal year 2015 to 2023
(in million Indian rupees)
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The Hindu. (July 25, 2023). Ad spending on electronic media by the government of India from fiscal year 2015 to 2023 (in million Indian rupees) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1455791/india-government-ad-spend-on-electronic-media/
The Hindu. "Ad spending on electronic media by the government of India from fiscal year 2015 to 2023 (in million Indian rupees)." Chart. July 25, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1455791/india-government-ad-spend-on-electronic-media/
The Hindu. (2023). Ad spending on electronic media by the government of India from fiscal year 2015 to 2023 (in million Indian rupees). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1455791/india-government-ad-spend-on-electronic-media/
The Hindu. "Ad Spending on Electronic Media by The Government of India from Fiscal Year 2015 to 2023 (in Million Indian Rupees)." Statista, Statista Inc., 25 Jul 2023, https://www.statista.com/statistics/1455791/india-government-ad-spend-on-electronic-media/
The Hindu, Ad spending on electronic media by the government of India from fiscal year 2015 to 2023 (in million Indian rupees) Statista, https://www.statista.com/statistics/1455791/india-government-ad-spend-on-electronic-media/ (last visited December 22, 2024)
Ad spending on electronic media by the government of India from fiscal year 2015 to 2023 (in million Indian rupees) [Graph], The Hindu, July 25, 2023. [Online]. Available: https://www.statista.com/statistics/1455791/india-government-ad-spend-on-electronic-media/
