Digital retail media advertising spending in Brazil 2022-2023

Published by
J. G. Navarro,
Mar 12, 2024
In 2023, digital retail media advertising spending in Brazil amounted to an estimated 2.6 billion Brazilian reals, up from 400 million reals a year earlier. That represents a projected annual growth of 550 percent.

Digital retail media advertising spending in Brazil in 2022 and 2023 (in million Brazilian reals)

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Release date

March 2024

Region

Brazil

Survey time period

2022

Supplementary notes

* Statista calculated the figure based on the source's data.

** Forecast.

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