During a 2023 survey of ad buyers from the United Kingdom, 59 percent of respondents stated high-quality visibility was one of the leading advantages of digital out-of-home (DOOH) advertising. Hyper-targeting and increased brand awareness ranked first, both named by 64 percent of respondents.
Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Various sources (marketing-beat.co.uk). (September 12, 2023). Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk). "Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023." Chart. September 12, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk). (2023). Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk). "Advantages of Digital Out-of-home (Dooh) Advertising According to Advertisers in The United Kingdom (Uk) as of September 2023." Statista, Statista Inc., 12 Sep 2023, https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk), Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023 Statista, https://www.statista.com/statistics/1455274/advantages-dooh-uk/ (last visited December 21, 2024)
Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023 [Graph], Various sources (marketing-beat.co.uk), September 12, 2023. [Online]. Available: https://www.statista.com/statistics/1455274/advantages-dooh-uk/
