During a 2023 survey of ad buyers from the United Kingdom, 59 percent of respondents stated high-quality visibility was one of the leading advantages of digital out-of-home (DOOH) advertising. Hyper-targeting and increased brand awareness ranked first, both named by 64 percent of respondents.
Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023
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Various sources (marketing-beat.co.uk). (September 12, 2023). Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023 [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk). "Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023." Chart. September 12, 2023. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk). (2023). Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk). "Advantages of Digital Out-of-home (Dooh) Advertising According to Advertisers in The United Kingdom (Uk) as of September 2023." Statista, Statista Inc., 12 Sep 2023, https://www.statista.com/statistics/1455274/advantages-dooh-uk/
Various sources (marketing-beat.co.uk), Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023 Statista, https://www.statista.com/statistics/1455274/advantages-dooh-uk/ (last visited November 19, 2024)
Advantages of digital out-of-home (DOOH) advertising according to advertisers in the United Kingdom (UK) as of September 2023 [Graph], Various sources (marketing-beat.co.uk), September 12, 2023. [Online]. Available: https://www.statista.com/statistics/1455274/advantages-dooh-uk/
