Share of online second-hand clothing shoppers in the U.S. 2023, by H&M favorability

Published by Statista Research Department, Mar 1, 2024

In 2023, a survey on second-hand shopping revealed that U.S. adults who were favorable towards H&M were more likely to buy clothing from online second-hand stores, with 44 percent of respondents reporting that they had already used such sites, and 19 percent intending to do so.

Share of consumers purchasing used clothing online in the United States in 2023, by H&M favorability

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Release date

April 2023

Region

United States

Survey time period

March 14 to April 6, 2023

Number of respondents

2,026 respondents

Age group

18 years and older

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Statistics on " Second-hand e-commerce in the United States "

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Overview

5

Leading players

8

Consumption

5

Online traffic & app downloads

4

Brand awareness

7

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Topics

Fashion e-commerce in the United StatesBeauty and personal care e-commerce in the United StatesE-commerce in the United StatesFashion e-commerce in FranceFashion e-commerce in Canada
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