As of December 2023, according to a study among French influencers, the lack of freedom in the realization of content was the most common reason for dissatisfaction with brand partnerships - with 61 percent of respondents pointing towards it. Moreover, 17 percent of influencers were dissatisfied with brands' non-compliance with deadlines when partnering with them.
Most common reasons why influencers were not satisfied with brand partnerships in France in 2021 and 2023
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Reech. (February 20, 2024). Most common reasons why influencers were not satisfied with brand partnerships in France in 2021 and 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1453636/influencer-brand-partnership-dissatisfaction-reasons-france/
Reech. "Most common reasons why influencers were not satisfied with brand partnerships in France in 2021 and 2023." Chart. February 20, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1453636/influencer-brand-partnership-dissatisfaction-reasons-france/
Reech. (2024). Most common reasons why influencers were not satisfied with brand partnerships in France in 2021 and 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1453636/influencer-brand-partnership-dissatisfaction-reasons-france/
Reech. "Most Common Reasons Why Influencers Were Not Satisfied with Brand Partnerships in France in 2021 and 2023." Statista, Statista Inc., 20 Feb 2024, https://www.statista.com/statistics/1453636/influencer-brand-partnership-dissatisfaction-reasons-france/
Reech, Most common reasons why influencers were not satisfied with brand partnerships in France in 2021 and 2023 Statista, https://www.statista.com/statistics/1453636/influencer-brand-partnership-dissatisfaction-reasons-france/ (last visited August 24, 2024)
Most common reasons why influencers were not satisfied with brand partnerships in France in 2021 and 2023 [Graph], Reech, February 20, 2024. [Online]. Available: https://www.statista.com/statistics/1453636/influencer-brand-partnership-dissatisfaction-reasons-france/