During a survey carried out in the last quarter of 2023, 51 percent of responding advertising and media agencies from France, Germany, and the United Kingdom stated that brand safe inventory across the open internet should be a key consideration for choosing a technology partner for retail media. An equal share named the option to use managed service.
Leading features of retail technology partners according to advertising/media agencies in Western Europe in 4th quarter 2023
Characteristic
Share of respondents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
The survey was carried out among respondents from France, Germany, and the United Kingdom. <br>The source does not provide a date of survey or information on the type of survey used.Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Criteo. (February 9, 2024). Leading features of retail technology partners according to advertising/media agencies in Western Europe in 4th quarter 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1452397/features-retail-media-technology-partner-agencies-europe/
Criteo. "Leading features of retail technology partners according to advertising/media agencies in Western Europe in 4th quarter 2023." Chart. February 9, 2024. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1452397/features-retail-media-technology-partner-agencies-europe/
Criteo. (2024). Leading features of retail technology partners according to advertising/media agencies in Western Europe in 4th quarter 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1452397/features-retail-media-technology-partner-agencies-europe/
Criteo. "Leading Features of Retail Technology Partners According to Advertising/Media Agencies in Western Europe in 4th Quarter 2023." Statista, Statista Inc., 9 Feb 2024, https://www.statista.com/statistics/1452397/features-retail-media-technology-partner-agencies-europe/
Criteo, Leading features of retail technology partners according to advertising/media agencies in Western Europe in 4th quarter 2023 Statista, https://www.statista.com/statistics/1452397/features-retail-media-technology-partner-agencies-europe/ (last visited August 25, 2024)
Leading features of retail technology partners according to advertising/media agencies in Western Europe in 4th quarter 2023 [Graph], Criteo, February 9, 2024. [Online]. Available: https://www.statista.com/statistics/1452397/features-retail-media-technology-partner-agencies-europe/