During a 2023 survey carried out in Brazil, Canada, Mexico, and United States, 54 percent of respondents stated that they used search engines to research products they intended to purchase. Research on Amazon and on other retailer websites ranked second, named by 43 percent of the responding adults.
Digital channels used by consumers to research products they intended to purchase in selected countries in the Americas as of April 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Insider Intelligence. (February 13, 2024). Digital channels used by consumers to research products they intended to purchase in selected countries in the Americas as of April 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1451888/channels-product-research-america/
Insider Intelligence. "Digital channels used by consumers to research products they intended to purchase in selected countries in the Americas as of April 2023." Chart. February 13, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1451888/channels-product-research-america/
Insider Intelligence. (2024). Digital channels used by consumers to research products they intended to purchase in selected countries in the Americas as of April 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1451888/channels-product-research-america/
Insider Intelligence. "Digital Channels Used by Consumers to Research Products They Intended to Purchase in Selected Countries in The Americas as of April 2023." Statista, Statista Inc., 13 Feb 2024, https://www.statista.com/statistics/1451888/channels-product-research-america/
Insider Intelligence, Digital channels used by consumers to research products they intended to purchase in selected countries in the Americas as of April 2023 Statista, https://www.statista.com/statistics/1451888/channels-product-research-america/ (last visited December 22, 2024)
Digital channels used by consumers to research products they intended to purchase in selected countries in the Americas as of April 2023 [Graph], Insider Intelligence, February 13, 2024. [Online]. Available: https://www.statista.com/statistics/1451888/channels-product-research-america/
