Digital retail media ad revenue in Poland 2022-2024

Published by Małgorzata Puzio, Feb 20, 2024
In 2023, digital retail media advertising revenue in Poland amounted to 201 million U.S. dollars, while in the following year, the revenue as expected to reach an estimated 211 million dollars. European digital retail media market was estimated at 10.5 billion euros or approximately 11.6 billion dollars in 2023.

Digital retail media advertising revenue in Poland from 2022 to 2024 (in million U.S. dollars)

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Release date

February 2024

Region

Poland

Survey time period

2022 and 2023

Special properties

businesses based in Russia and Turkey not included

Supplementary notes

* Forecast.

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Overview

8

Major players

8

Germany

8

France

8

United Kingdom

7

Marketer insights

8

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Topics

Digital advertising in CEEDigital advertising in GermanyDigital advertising in the UKDigital advertising in RussiaDigital advertising in France
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