Usage of AI in marketing in Germany 2024

Published by Statista Research Department, Feb 14, 2024
During a 2024 survey, 83 percent of responding marketers from Germany said that they had had no experience working with artificial intelligence (AI). On the other hand, five percent stated they had worked with AI extensively.

Share of marketers with experience in artificial intelligence (AI) use in Germany as of January 2024

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Source

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Release date

January 2024

Region

Germany

Survey time period

as of January 2024

Number of respondents

296 respondents

Special properties

among marketers

Supplementary notes

The source does not provide information on the type of survey used or a date of survey. The date provided is the release date.

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Topics

Artificial intelligence (AI) in marketing in GermanyArtificial intelligence (AI) use in marketing Artificial intelligence (AI) use in marketing in the UKSynthetic advertisingPerception of gen AI use in advertising in the U.S.
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