In the first half of 2023, the beverage industry in Germany invested 308 million euros in TV advertising. In the meantime, online beverage advertising amounted to slightly more than 50 million euros.
Advertising spending of the beverages industry in selected media in Germany in 1st half 2023
Characteristic
Spending in million euros
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Seven.One Media GmbH. (August 24, 2023). Advertising spending of the beverages industry in selected media in Germany in 1st half 2023 [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1450800/beverages-industry-ad-spend-medium-germany/
Seven.One Media GmbH. "Advertising spending of the beverages industry in selected media in Germany in 1st half 2023." Chart. August 24, 2023. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1450800/beverages-industry-ad-spend-medium-germany/
Seven.One Media GmbH. (2023). Advertising spending of the beverages industry in selected media in Germany in 1st half 2023. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1450800/beverages-industry-ad-spend-medium-germany/
Seven.One Media GmbH. "Advertising Spending of The Beverages Industry in Selected Media in Germany in 1st Half 2023." Statista, Statista Inc., 24 Aug 2023, https://www.statista.com/statistics/1450800/beverages-industry-ad-spend-medium-germany/
Seven.One Media GmbH, Advertising spending of the beverages industry in selected media in Germany in 1st half 2023 Statista, https://www.statista.com/statistics/1450800/beverages-industry-ad-spend-medium-germany/ (last visited July 23, 2024)
Advertising spending of the beverages industry in selected media in Germany in 1st half 2023 [Graph], Seven.One Media GmbH, August 24, 2023. [Online]. Available: https://www.statista.com/statistics/1450800/beverages-industry-ad-spend-medium-germany/