Most effective advertising markets MENA 2022

Published by Statista Research Department, Feb 19, 2024
In 2022, the most effective advertising market in the Middle East and North Africa was the United Arab Emirates, with 318.1 points. Turkey was the second most effective advertising market, with 274.3 points.

Most effective advertising markets in MENA in 2022 (index score)

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Source

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Release date

February 2024

Region

MENA

Survey time period

2022

Supplementary notes

The source provides the following information about the methodology: "The WARC Effective 100 is a ranking of the world’s most awarded campaigns and companies for effectiveness. It compiles the results of award shows that ran the year prior to its publication (e.g. the 2023 rankings reflect the results of award shows that ran in 2022)."
The release date is the date of access.

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Statistics on " Advertising in MENA "

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Overview

6

Traditional advertising

4

Digital advertising

4

Leading players

3

Consumer perspectives

5

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Topics

Advertising in the Middle East and North Africa
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