According to a survey about sustainable consumption conducted by Rakuten Insight in Asia in December 2023, around 68 percent of respondents in Indonesia have adopted sustainable shopping practices in the last year. In comparison, 20 percent of the respondents in Japan have adopted sustainable practices when purchasing items as of December 2023.
Share of consumers who adopted sustainable practices when purchasing items in Asia as of December 2023, by country or territory
Survey question: "Have you adopted any sustainable practices when purchasing items in the last 12 months?"
Number of respondents in: Hong Kong - 3,252; Indonesia - 11,099; India - 29,898; Japan - 378; South Korea - 6,235; Malaysia - 10,477; the Philippines - 10,944; Singapore - 5,297; Thailand - 16,838; Taiwan - 11,917; and Vietnam - 3,445.
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Rakuten Insight. (January 31, 2024). Share of consumers who adopted sustainable practices when purchasing items in Asia as of December 2023, by country or territory [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1450661/asia-adoption-of-sustainable-shopping-practices-by-country/
Rakuten Insight. "Share of consumers who adopted sustainable practices when purchasing items in Asia as of December 2023, by country or territory." Chart. January 31, 2024. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1450661/asia-adoption-of-sustainable-shopping-practices-by-country/
Rakuten Insight. (2024). Share of consumers who adopted sustainable practices when purchasing items in Asia as of December 2023, by country or territory. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1450661/asia-adoption-of-sustainable-shopping-practices-by-country/
Rakuten Insight. "Share of Consumers Who Adopted Sustainable Practices When Purchasing Items in Asia as of December 2023, by Country or Territory." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1450661/asia-adoption-of-sustainable-shopping-practices-by-country/
Rakuten Insight, Share of consumers who adopted sustainable practices when purchasing items in Asia as of December 2023, by country or territory Statista, https://www.statista.com/statistics/1450661/asia-adoption-of-sustainable-shopping-practices-by-country/ (last visited November 03, 2024)
Share of consumers who adopted sustainable practices when purchasing items in Asia as of December 2023, by country or territory [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1450661/asia-adoption-of-sustainable-shopping-practices-by-country/
