In the first quarter of 2023, radio ad insertions by political parties in India saw the highest growth, that is 47 percent, in January. The following months recorded far lower growth rates in comparison. A renewed interest in radio as an advertising medium emerged due to the looming election season as well as Prime Minister Modi's radio program 'Mann ki baat' garnering a wider audience.
Monthly change in radio political ad insertions in India in the first quarter of 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
medianews4u.com. (April 27, 2023). Monthly change in radio political ad insertions in India in the first quarter of 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1450606/india-political-ad-insertion-growth-on-radio/
medianews4u.com. "Monthly change in radio political ad insertions in India in the first quarter of 2023." Chart. April 27, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1450606/india-political-ad-insertion-growth-on-radio/
medianews4u.com. (2023). Monthly change in radio political ad insertions in India in the first quarter of 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1450606/india-political-ad-insertion-growth-on-radio/
medianews4u.com. "Monthly Change in Radio Political Ad Insertions in India in The First Quarter of 2023." Statista, Statista Inc., 27 Apr 2023, https://www.statista.com/statistics/1450606/india-political-ad-insertion-growth-on-radio/
medianews4u.com, Monthly change in radio political ad insertions in India in the first quarter of 2023 Statista, https://www.statista.com/statistics/1450606/india-political-ad-insertion-growth-on-radio/ (last visited November 21, 2024)
Monthly change in radio political ad insertions in India in the first quarter of 2023 [Graph], medianews4u.com, April 27, 2023. [Online]. Available: https://www.statista.com/statistics/1450606/india-political-ad-insertion-growth-on-radio/
