According to a survey on sustainable consumption in Indonesia conducted by Rakuten Insight in December 2023, approximately 64 percent of respondents aged between 25 and 34 years in Indonesia stated that it was very important to buy products that are sustainably-made/packaged or environmentally friendly. The same survey also revealed that making these products more affordable would encourage them to adopt more sustainable consumption practices.
Importance of purchasing sustainable and environmentally-friendly products among consumers in Indonesia as of December 2023, by age group
The question asked in the survey was as follows: "How important is it to you that the products you purchase are sustainably-made/packaged or environmentally-friendly?"
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Rakuten Insight. (January 31, 2024). Importance of purchasing sustainable and environmentally-friendly products among consumers in Indonesia as of December 2023, by age group [Graph]. In Statista. Retrieved December 26, 2024, from https://www.statista.com/statistics/1450481/indonesia-importance-of-purchasing-environmental-friendly-products-by-age-group/
Rakuten Insight. "Importance of purchasing sustainable and environmentally-friendly products among consumers in Indonesia as of December 2023, by age group." Chart. January 31, 2024. Statista. Accessed December 26, 2024. https://www.statista.com/statistics/1450481/indonesia-importance-of-purchasing-environmental-friendly-products-by-age-group/
Rakuten Insight. (2024). Importance of purchasing sustainable and environmentally-friendly products among consumers in Indonesia as of December 2023, by age group. Statista. Statista Inc.. Accessed: December 26, 2024. https://www.statista.com/statistics/1450481/indonesia-importance-of-purchasing-environmental-friendly-products-by-age-group/
Rakuten Insight. "Importance of Purchasing Sustainable and Environmentally-friendly Products among Consumers in Indonesia as of December 2023, by Age Group." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1450481/indonesia-importance-of-purchasing-environmental-friendly-products-by-age-group/
Rakuten Insight, Importance of purchasing sustainable and environmentally-friendly products among consumers in Indonesia as of December 2023, by age group Statista, https://www.statista.com/statistics/1450481/indonesia-importance-of-purchasing-environmental-friendly-products-by-age-group/ (last visited December 26, 2024)
Importance of purchasing sustainable and environmentally-friendly products among consumers in Indonesia as of December 2023, by age group [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1450481/indonesia-importance-of-purchasing-environmental-friendly-products-by-age-group/
