According to a survey conducted in 2023 in the United States, 51 percent of respondents reported only being interested in free dating apps or websites. Around a quarter of adults said they would be willing to pay up to 15 U.S. dollars per month for online dating platforms, and a further 12 percent stated they would be willing to pay between 15 and 40 U.S. dollars monthly. Overall, only five percent of respondents were interested in online dating services charging more than 100 U.S. dollars per month.
Share of adults in the United States on amount they would be willing to pay for dating apps or sites as of October 2023
Characteristic
Share of respondents
Would only use free apps/sites
51%
Less than $15 per month
23%
$15-$40 per month
12%
$40-$75 per month
5%
$75-$100 per month
4%
Over $100 per month
5%
Created with Highcharts 7.2.2Share of respondents51%51%23%23%12%12%5%5%4%4%5%5%Would only use free apps/sitesLess than $15 per month$15-$40 per month$40-$75 per month$75-$100 per monthOver $100 per month
0%10%20%30%40%50%60%
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CivicScience. (November 1, 2023). Share of adults in the United States on amount they would be willing to pay for dating apps or sites as of October 2023 [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/1449518/us-adults-paying-for-dating-sites/
CivicScience. "Share of adults in the United States on amount they would be willing to pay for dating apps or sites as of October 2023." Chart. November 1, 2023. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/1449518/us-adults-paying-for-dating-sites/
CivicScience. (2023). Share of adults in the United States on amount they would be willing to pay for dating apps or sites as of October 2023. Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/1449518/us-adults-paying-for-dating-sites/
CivicScience. "Share of Adults in The United States on Amount They Would Be Willing to Pay for Dating Apps or Sites as of October 2023." Statista, Statista Inc., 1 Nov 2023, https://www.statista.com/statistics/1449518/us-adults-paying-for-dating-sites/
CivicScience, Share of adults in the United States on amount they would be willing to pay for dating apps or sites as of October 2023 Statista, https://www.statista.com/statistics/1449518/us-adults-paying-for-dating-sites/ (last visited February 19, 2025)
Share of adults in the United States on amount they would be willing to pay for dating apps or sites as of October 2023 [Graph], CivicScience, November 1, 2023. [Online]. Available: https://www.statista.com/statistics/1449518/us-adults-paying-for-dating-sites/
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