Importance of AI use in programmatic advertising in the U.S. 2023, by stakeholder

Importance of the use of artificial intelligence (AI) in programmatic advertising in the United States as of November 2023, by stakeholder

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Release date

February 2024

Region

United States

Survey time period

November 14 to 22, 2023

Number of respondents

200 respondents

Special properties

among advertising decision-markers at brands, agencies and publishers who oversee programmatic

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Statistics on " Programmatic advertising in the United States "

Other statistics that may interest you Programmatic advertising in the United States

Overview

8

Display & video

7

Connected TV

8

Digital out-of-home

8

Marketer insights

8
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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