Favorite fillings for onigiri from convenience stores in Japan 2023, by age

Published by Statista Research Department, Feb 12, 2024

According to a survey conducted in June 2023 in Japan, tuna and mayonnaise was the most popular filling for onigiri bought at convenience stores. The popularity was highest among respondents in their thirties, with 32 percent favoring it.

The Japanese rice balls are available with various savory fillings and are a popular to-go food at supermarkets and convenience stores.

Most popular fillings for onigiri (rice balls) from convenience stores in Japan as of June 2023, by age group

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Release date

July 2023

Region

Japan

Survey time period

June 23 to 30, 2023

Number of respondents

1,011 respondents

Age group

20 years and older

Special properties

243 men and 801 women participated in the survey

Method of interview

Online survey

Supplementary notes

Survey question: "What is your favorite filling for onigiri from a convenience store?"

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