Overall, about 40 percent of respondents to a survey on TikTok Shop usage reported that they have not used and are not interested in using TikTok Shop while eight percent reported having used it before. In comparison, among shoppers who used TikTok on a daily basis, 33 percent said they have not and are not interested in using TikTok Shop while 30 percent had used it before.
Share of TikTok users who have used TikTok Shop by frequency of TikTok app usage in the United States as of September 2023
The source used the following questions: "What best describes your experience with TikTok Shop, TikTok's online marketplace which lets you shop and buy products directly in the app?" by "How often do you use TikTok?"
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CivicScience. (February 6, 2024). Share of TikTok users who have used TikTok Shop by frequency of TikTok app usage in the United States as of September 2023 [Graph]. In Statista. Retrieved November 20, 2024, from https://www.statista.com/statistics/1449256/frequency-tiktok-use-tiktok-shop-usage-united-states/
CivicScience. "Share of TikTok users who have used TikTok Shop by frequency of TikTok app usage in the United States as of September 2023." Chart. February 6, 2024. Statista. Accessed November 20, 2024. https://www.statista.com/statistics/1449256/frequency-tiktok-use-tiktok-shop-usage-united-states/
CivicScience. (2024). Share of TikTok users who have used TikTok Shop by frequency of TikTok app usage in the United States as of September 2023. Statista. Statista Inc.. Accessed: November 20, 2024. https://www.statista.com/statistics/1449256/frequency-tiktok-use-tiktok-shop-usage-united-states/
CivicScience. "Share of Tiktok Users Who Have Used Tiktok Shop by Frequency of Tiktok App Usage in The United States as of September 2023." Statista, Statista Inc., 6 Feb 2024, https://www.statista.com/statistics/1449256/frequency-tiktok-use-tiktok-shop-usage-united-states/
CivicScience, Share of TikTok users who have used TikTok Shop by frequency of TikTok app usage in the United States as of September 2023 Statista, https://www.statista.com/statistics/1449256/frequency-tiktok-use-tiktok-shop-usage-united-states/ (last visited November 20, 2024)
Share of TikTok users who have used TikTok Shop by frequency of TikTok app usage in the United States as of September 2023 [Graph], CivicScience, February 6, 2024. [Online]. Available: https://www.statista.com/statistics/1449256/frequency-tiktok-use-tiktok-shop-usage-united-states/
