According to a survey about sustainable consumption conducted by Rakuten Insight in Taiwan in December 2023, around 41 percent of respondents aged between 16 and 24 years said that making sustainably-made/environmentally-friendly products more affordable would encourage them to adopt more sustainable consumption practices. In comparison, only 35 percent of those above 54 years confirmed this statement.
Measures that would encourage consumers in Taiwan to adopt more sustainable consumption practices as of December 2023, by age group
Characteristic
16-24 years
25-34 years
35-44 years
45-54 years
55 years and above
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Survey question:
"Which of these measures do you think would encourage you to adopt more sustainable consumption practices?"
Among the total of 11,917 survey respondents, 2,332 were between 16 and 24 years old, 3,554 were between 25 and 34 years old, 3,213 were between 35 and 44 years old, 1,920 were between 45 and 54 years old, and 898 were 55 years or older.
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Rakuten Insight. (January 31, 2024). Measures that would encourage consumers in Taiwan to adopt more sustainable consumption practices as of December 2023, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1449090/taiwan-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight. "Measures that would encourage consumers in Taiwan to adopt more sustainable consumption practices as of December 2023, by age group." Chart. January 31, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1449090/taiwan-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight. (2024). Measures that would encourage consumers in Taiwan to adopt more sustainable consumption practices as of December 2023, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1449090/taiwan-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight. "Measures That Would Encourage Consumers in Taiwan to Adopt More Sustainable Consumption Practices as of December 2023, by Age Group." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1449090/taiwan-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight, Measures that would encourage consumers in Taiwan to adopt more sustainable consumption practices as of December 2023, by age group Statista, https://www.statista.com/statistics/1449090/taiwan-measures-to-encourage-sustainable-consumption-by-age/ (last visited July 22, 2024)
Measures that would encourage consumers in Taiwan to adopt more sustainable consumption practices as of December 2023, by age group [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1449090/taiwan-measures-to-encourage-sustainable-consumption-by-age/