According to a survey about sustainable consumption conducted by Rakuten Insight in Hong Kong in December 2023, around 36 percent of respondents aged between 35 and 44 years said that increasing the availability of sustainably-made/environmentally-friendly products would encourage them to adopt more sustainable consumption practices. In comparison, only 27 percent of those between 16 and 24 years confirmed this statement. More of the youngest respondents felt that making sustainable products more affordable would have a bigger impact on their consumption practices.
Measures that would encourage consumers in Hong Kong to adopt more sustainable consumption practices as of December 2023, by age group
Survey question:
"Which of these measures do you think would encourage you to adopt more sustainable consumption practices?"
Among the total of 3,252 survey respondents, 215 were between 16 and 24 years old, 904 were between 25 and 34 years old, 1,127 were between 35 and 44 years old, 539 were between 45 and 54 years old, and 467 were 55 years or older.
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Rakuten Insight. (January 31, 2024). Measures that would encourage consumers in Hong Kong to adopt more sustainable consumption practices as of December 2023, by age group [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1449077/hong-kong-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight. "Measures that would encourage consumers in Hong Kong to adopt more sustainable consumption practices as of December 2023, by age group." Chart. January 31, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1449077/hong-kong-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight. (2024). Measures that would encourage consumers in Hong Kong to adopt more sustainable consumption practices as of December 2023, by age group. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1449077/hong-kong-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight. "Measures That Would Encourage Consumers in Hong Kong to Adopt More Sustainable Consumption Practices as of December 2023, by Age Group." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1449077/hong-kong-measures-to-encourage-sustainable-consumption-by-age/
Rakuten Insight, Measures that would encourage consumers in Hong Kong to adopt more sustainable consumption practices as of December 2023, by age group Statista, https://www.statista.com/statistics/1449077/hong-kong-measures-to-encourage-sustainable-consumption-by-age/ (last visited December 22, 2024)
Measures that would encourage consumers in Hong Kong to adopt more sustainable consumption practices as of December 2023, by age group [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1449077/hong-kong-measures-to-encourage-sustainable-consumption-by-age/
