The country with the highest viewership of the 2023 men's Rugby World Cup was host nation France, having viewed a combined 481 million hours of the competition's coverage. In comparison, the United Kingdom had 322 million viewing hours. Both countries provided coverage of the tournament through free-to-air broadcasters TF1 and ITV, respectively. Meanwhile, countries not usually associated with the sport of rugby, such as Germany and the United States, had over 10 million viewing hours apiece.
Number of hours viewed of the men's Rugby World Cup in selected countries worldwide in 2023
(in billions)
* The source did not explicitly state this figure. However, Statista created an aggregate figure from the viewing hours of the ITV, which was the exclusive broadcaster for the tournament in the United Kingdom, and its streaming platform, ITVX.
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Statista. (January 29, 2024). Number of hours viewed of the men's Rugby World Cup in selected countries worldwide in 2023 (in billions) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1448951/rugby-world-cup-global-viewing-hours-countries/
Statista. "Number of hours viewed of the men's Rugby World Cup in selected countries worldwide in 2023 (in billions)." Chart. January 29, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1448951/rugby-world-cup-global-viewing-hours-countries/
Statista. (2024). Number of hours viewed of the men's Rugby World Cup in selected countries worldwide in 2023 (in billions). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1448951/rugby-world-cup-global-viewing-hours-countries/
Statista. "Number of Hours Viewed of The Men's Rugby World Cup in Selected Countries Worldwide in 2023 (in Billions)." Statista, Statista Inc., 29 Jan 2024, https://www.statista.com/statistics/1448951/rugby-world-cup-global-viewing-hours-countries/
Statista, Number of hours viewed of the men's Rugby World Cup in selected countries worldwide in 2023 (in billions) Statista, https://www.statista.com/statistics/1448951/rugby-world-cup-global-viewing-hours-countries/ (last visited December 22, 2024)
Number of hours viewed of the men's Rugby World Cup in selected countries worldwide in 2023 (in billions) [Graph], Statista, January 29, 2024. [Online]. Available: https://www.statista.com/statistics/1448951/rugby-world-cup-global-viewing-hours-countries/
