In 2024, consumers in the United States were projected to spend a total of over 14 billion U.S. dollars on their spouse or significant other for Valentine's Day. In other words, more than half of all Valentine's Day spending was specifically expected to go to partners.
Valentine’s Day is celebrated every year on February 14th and is commonly considered the most romantic holiday of the year.
Total expected Valentine's Day spending on significant others in the United States from 2014 to 2024
(in billion U.S. dollars)
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National Retail Federation. (January 29, 2024). Total expected Valentine's Day spending on significant others in the United States from 2014 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1448871/us-valentine-s-day-spend-on-spouse/
National Retail Federation. "Total expected Valentine's Day spending on significant others in the United States from 2014 to 2024 (in billion U.S. dollars)." Chart. January 29, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1448871/us-valentine-s-day-spend-on-spouse/
National Retail Federation. (2024). Total expected Valentine's Day spending on significant others in the United States from 2014 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1448871/us-valentine-s-day-spend-on-spouse/
National Retail Federation. "Total Expected Valentine's Day Spending on Significant Others in The United States from 2014 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 29 Jan 2024, https://www.statista.com/statistics/1448871/us-valentine-s-day-spend-on-spouse/
National Retail Federation, Total expected Valentine's Day spending on significant others in the United States from 2014 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1448871/us-valentine-s-day-spend-on-spouse/ (last visited December 21, 2024)
Total expected Valentine's Day spending on significant others in the United States from 2014 to 2024 (in billion U.S. dollars) [Graph], National Retail Federation, January 29, 2024. [Online]. Available: https://www.statista.com/statistics/1448871/us-valentine-s-day-spend-on-spouse/
