According to a survey about sustainable consumption conducted by Rakuten Insight in Hong Kong in December 2023, around 47 percent of respondents aged between 16 and 24 years said that they adopted some sustainable practices when purchasing items in the last 12 months. Meanwhile, only 24 percent of those above 54 years old stated the same.
Share of consumers who adopted any sustainable practices when purchasing items in Hong Kong in the last 12 months as of December 2023, by age group
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Survey question:
"Have you adopted any sustainable practices when purchasing items in the last 12 months?"
Among the total of 3,252 survey respondents, 215 were between 16 and 24 years old, 904 were between 25 and 34 years old, 1,127 were between 35 and 44 years old, 539 were between 45 and 54 years old, and 467 were 55 years or older.
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Rakuten Insight. (January 31, 2024). Share of consumers who adopted any sustainable practices when purchasing items in Hong Kong in the last 12 months as of December 2023, by age group [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1448858/hong-kong-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight. "Share of consumers who adopted any sustainable practices when purchasing items in Hong Kong in the last 12 months as of December 2023, by age group." Chart. January 31, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1448858/hong-kong-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight. (2024). Share of consumers who adopted any sustainable practices when purchasing items in Hong Kong in the last 12 months as of December 2023, by age group. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1448858/hong-kong-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight. "Share of Consumers Who Adopted Any Sustainable Practices When Purchasing Items in Hong Kong in The Last 12 Months as of December 2023, by Age Group." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1448858/hong-kong-prevalence-of-practicing-sustainable-consumption-by-age/
Rakuten Insight, Share of consumers who adopted any sustainable practices when purchasing items in Hong Kong in the last 12 months as of December 2023, by age group Statista, https://www.statista.com/statistics/1448858/hong-kong-prevalence-of-practicing-sustainable-consumption-by-age/ (last visited August 24, 2024)
Share of consumers who adopted any sustainable practices when purchasing items in Hong Kong in the last 12 months as of December 2023, by age group [Graph], Rakuten Insight, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1448858/hong-kong-prevalence-of-practicing-sustainable-consumption-by-age/