Europe sports sponsorship deals by value 2022

Published by
Christina Gough,
Feb 9, 2024

In 2022, just under 30 percent of sport sponsorships deals in Europe had a value of between 150 thousand to 499 thousand euros, making it the most common value of deal. That year, sponsorship deals with a value of less than 75 thousand euros were the second most common, constituting 20 percent of all sports deals in Europe.

Share of sports sponsorship deals in Europe in 2022, by value

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Release date

April 2023

Region

Europe

Survey time period

2022

Number of respondents

1,770 deals

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Statistics on " Sport associations in the United Kingdom (UK) "

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Other statistics that may interest you Sport associations in the United Kingdom (UK)

Income

8

Turnover

8

Expenditures

8

Staff Costs

8

Employees

8

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Topics

Sports sponsorshipSporting goods industry in the U.S.National Football League (NFL)National Basketball Association (NBA)Major League Baseball (MLB)
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