Gift market size in China 2018-2027

Published by Agne Blazyte, Feb 15, 2024
In 2023, the size of gift industry in China reached nearly 1.3 trillion yuan and was forecasted to exceed 1.6 trillion yuan by 2027. Prepared gift sets and gift boxes with specialty food, clothing accessories, cultural and creative products etc. are becoming increasingly popular among Chinese consumers during holiday seasons in China.

Market size of gift industry in China from 2018 to 2023 with forecasts until 2027 (in billion yuan)

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Release date

January 2024

Region

China

Survey time period

2018 to 2023

Supplementary notes

*Forecast.

One yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of February 2024).

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