In 2022, around 45 percent of German consumers considered product durability and shelf life to be very important when buying clothes and shoes. 29 percent felt the same way about sustainable or recyclable packaging. Figures are based on a survey conducted in summer 2022.
Which of these sustainability factors are important for you when buying clothing and shoes?
Characteristic
Unimportant
Mostly unimportant
Neutral
Important
Very important
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The survey question was asked in the following wording: “When you consider buying an item in this category, which sustainability factors are most important for you? Please rate the following points on a scale of 1 to 5.”
2,028 respondents were surveyed in the Austria, Germany, and Switzerland. Individual figures for each country were not visible in the source.
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Simon-Kucher & Partners. (February 28, 2023). Which of these sustainability factors are important for you when buying clothing and shoes? [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1448595/sustainability-clothing-shoes-austria-germany-switzerland/
Simon-Kucher & Partners. "Which of these sustainability factors are important for you when buying clothing and shoes?." Chart. February 28, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1448595/sustainability-clothing-shoes-austria-germany-switzerland/
Simon-Kucher & Partners. (2023). Which of these sustainability factors are important for you when buying clothing and shoes?. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1448595/sustainability-clothing-shoes-austria-germany-switzerland/
Simon-Kucher & Partners. "Which of These Sustainability Factors Are Important for You When Buying Clothing and Shoes?." Statista, Statista Inc., 28 Feb 2023, https://www.statista.com/statistics/1448595/sustainability-clothing-shoes-austria-germany-switzerland/
Simon-Kucher & Partners, Which of these sustainability factors are important for you when buying clothing and shoes? Statista, https://www.statista.com/statistics/1448595/sustainability-clothing-shoes-austria-germany-switzerland/ (last visited August 25, 2024)
Which of these sustainability factors are important for you when buying clothing and shoes? [Graph], Simon-Kucher & Partners, February 28, 2023. [Online]. Available: https://www.statista.com/statistics/1448595/sustainability-clothing-shoes-austria-germany-switzerland/