During a September 2023 survey conducted among loyalty program decision-makers from across the globe, 14.5 percent of respondents classified their program as more emotional than rational. On the other hand, 65.4 percent described theirs as rational.
Distribution of loyalty programs worldwide as of September 2023, by type
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Antavo. (January 17, 2024). Distribution of loyalty programs worldwide as of September 2023, by type [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo. "Distribution of loyalty programs worldwide as of September 2023, by type." Chart. January 17, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo. (2024). Distribution of loyalty programs worldwide as of September 2023, by type. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo. "Distribution of Loyalty Programs Worldwide as of September 2023, by Type." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo, Distribution of loyalty programs worldwide as of September 2023, by type Statista, https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/ (last visited December 22, 2024)
Distribution of loyalty programs worldwide as of September 2023, by type [Graph], Antavo, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
