During a September 2023 survey conducted among loyalty program decision-makers from across the globe, 14.5 percent of respondents classified their program as more emotional than rational. On the other hand, 65.4 percent described theirs as rational.
Distribution of loyalty programs worldwide as of September 2023, by type
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Antavo. (January 17, 2024). Distribution of loyalty programs worldwide as of September 2023, by type [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo. "Distribution of loyalty programs worldwide as of September 2023, by type." Chart. January 17, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo. (2024). Distribution of loyalty programs worldwide as of September 2023, by type. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo. "Distribution of Loyalty Programs Worldwide as of September 2023, by Type." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
Antavo, Distribution of loyalty programs worldwide as of September 2023, by type Statista, https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/ (last visited November 21, 2024)
Distribution of loyalty programs worldwide as of September 2023, by type [Graph], Antavo, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/1448554/loyalty-programs-type-worldwide/
