As of January 2024, around 35 percent of Canadian consumers stated that they weren't using a music streaming service at all. However, this share differed significantly among the surveyed age groups. Just under 60 percent of consumers aged 60 years and older did not use a streaming service. Conversely, the same was true for nine percent of 18-to-29-year-olds.
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Everything on "Media usage in Canada" in one document: edited and divided into chapters, including detailed references.
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Overview
Audio streaming
Video streaming
Market leaders
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