Allegro GMV per Active Buyer in Poland 2017-2023

Published by
Adriana Sas,
Mar 28, 2024
Allegro's Gross Merchandise Value per Active Buyer significantly increased in the observed period, reaching more than 2.97 thousand zloty in 2023.

Gross Merchandise Value (GMV) per Active Buyer on Allegro in Poland from 2017 to 2023 (in zloty)

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Release date

March 2024

Region

Poland

Survey time period

2017 to 2023

Special properties

International and Polish operations

Supplementary notes

Date of release is date of access

“GMV per Active Buyer" represents LTM GMV divided by the number of Active Buyers as of the end of a period, divided by the number of Active Buyers at the end of such period.

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