Online grocery shopping frequency after COVID-19 Indonesia 2023 by generation

Published by Hanadian Nurhayati-Wolff, Feb 15, 2024
According to a survey conducted in Indonesia in 2023, around 41 percent of respondents from Gen Z bought more groceries online than they did before COVID-19. Meanwhile, around 37 percent of those surveyed from Gen Y claimed to have done so.

Change in frequency of online grocery shopping compared to pre-COVID 19 pandemic in Indonesia as of July 2023, by generation

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Source

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Release date

September 2023

Region

Indonesia

Survey time period

July 2023

Number of respondents

1,110 respondents

Special properties

among snapcart users who have done online transactions before

Method of interview

Online survey

Supplementary notes

The survey was conducted among:

620 respondents aged 26 years old and younger (Gen Z)

490 respondents aged 27 to 42 years (Gen Y)

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Overview

8

Online shops

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E-commerce expenditure

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Online shopping behavior

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Cross-border shopping

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Parcel delivery

3

Payment methods

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