Main online channels for discovering fashion brands in Spain 2023

Published by
Stephanie Chevalier,
Feb 9, 2024
In 2023, search engines were the most popular way for Spanish online shoppers to discover fashion brands. Of those surveyed, over 45 percent used search engines, and about 43 percent relied on the advice of friends and relatives. Moreover, one-third of consumers opted for Instagram as their source of inspiration.

Leading online channels consumers used for discovering fashion brands in Spain in 2023

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Release date

September 2023

Region

Spain

Survey time period

March 14 to 31, 2023

Number of respondents

650 respondents

Age group

16-74 years

Special properties

consumers who bought fashion products (clothing/footwear/accessories) online in the past year

Method of interview

Computer-assisted web interviews (CAWI)

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Statistics on " Fashion e-commerce in Spain "

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Other statistics that may interest you Fashion e-commerce in Spain

Overview

6

Segments

6

Companies

6

Consumption

8

Social media

5

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Topics

Fashion e-commerce in GermanyFashion e-commerce in the United StatesOnline retailers in GermanyFast fashion in EuropeFashion e-commerce in Spain
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* For commercial use only

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$0 USD
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