Main online channels for discovering fashion brands in Spain 2024

Published by Statista Research Department, Dec 4, 2024

In 2024, search engines were the most popular way for Spanish online shoppers to discover fashion brands. Of those surveyed, over 45 percent used search engines, and about 46 percent relied on the advice of friends and relatives. Moreover, one-third of consumers opted for Instagram as their source of inspiration.

Leading online channels consumers used for discovering fashion brands in Spain in 2024

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Release date

May 2024

Region

Spain

Survey time period

January 22 to 31, 2024

Number of respondents

634 respondents

Age group

16-74 years

Special properties

consumers who bought fashion products (clothing/footwear/accessories) online in the past year

Method of interview

Computer-assisted web interviews (CAWI)

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Statistics on " Fashion e-commerce in Spain "

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Other statistics that may interest you Fashion e-commerce in Spain

Overview

6

Segments

6

Companies

6

Consumption

8

Social media

5

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Topics

Fashion e-commerce in GermanyFashion e-commerce in the United StatesOnline retailers in GermanyFast fashion in EuropeFashion e-commerce in Spain
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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