The gender distribution of users of online marketplaces in Russia varied by product category. For instance, seven out of ten shoppers of children's goods on online marketplaces were women, whereas around half of consumers who bought small electronic appliances using this e-commerce channel were men.
Distribution of online marketplace users in Russia in November 2023, by product category and gender
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Female
Male
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Data Insight (RU). (January 29, 2024). Distribution of online marketplace users in Russia in November 2023, by product category and gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1447935/russia-online-marketplace-users-by-product-gender/
Data Insight (RU). "Distribution of online marketplace users in Russia in November 2023, by product category and gender." Chart. January 29, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1447935/russia-online-marketplace-users-by-product-gender/
Data Insight (RU). (2024). Distribution of online marketplace users in Russia in November 2023, by product category and gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1447935/russia-online-marketplace-users-by-product-gender/
Data Insight (RU). "Distribution of Online Marketplace Users in Russia in November 2023, by Product Category and Gender." Statista, Statista Inc., 29 Jan 2024, https://www.statista.com/statistics/1447935/russia-online-marketplace-users-by-product-gender/
Data Insight (RU), Distribution of online marketplace users in Russia in November 2023, by product category and gender Statista, https://www.statista.com/statistics/1447935/russia-online-marketplace-users-by-product-gender/ (last visited July 22, 2024)
Distribution of online marketplace users in Russia in November 2023, by product category and gender [Graph], Data Insight (RU), January 29, 2024. [Online]. Available: https://www.statista.com/statistics/1447935/russia-online-marketplace-users-by-product-gender/
