In a survey conducted in March 2023 among consumers worldwide, nearly two-thirds (or 62 percent) of respondents from China stated that the main factor that made a beauty product sustainable was its naturality. In the United States, 45 percent of consumers saw a beauty product as sustainable when it was cruelty-free.
Leading factors that make a beauty product sustainable according to consumers worldwide as of March 2023
(in shares)
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McKinsey & Company. (May 22, 2023). Leading factors that make a beauty product sustainable according to consumers worldwide as of March 2023 (in shares) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1447701/leading-factors-beauty-product-sustainable-worldwide/
McKinsey & Company. "Leading factors that make a beauty product sustainable according to consumers worldwide as of March 2023 (in shares)." Chart. May 22, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1447701/leading-factors-beauty-product-sustainable-worldwide/
McKinsey & Company. (2023). Leading factors that make a beauty product sustainable according to consumers worldwide as of March 2023 (in shares). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1447701/leading-factors-beauty-product-sustainable-worldwide/
McKinsey & Company. "Leading Factors That Make a Beauty Product Sustainable According to Consumers Worldwide as of March 2023 (in Shares)." Statista, Statista Inc., 22 May 2023, https://www.statista.com/statistics/1447701/leading-factors-beauty-product-sustainable-worldwide/
McKinsey & Company, Leading factors that make a beauty product sustainable according to consumers worldwide as of March 2023 (in shares) Statista, https://www.statista.com/statistics/1447701/leading-factors-beauty-product-sustainable-worldwide/ (last visited December 30, 2024)
Leading factors that make a beauty product sustainable according to consumers worldwide as of March 2023 (in shares) [Graph], McKinsey & Company, May 22, 2023. [Online]. Available: https://www.statista.com/statistics/1447701/leading-factors-beauty-product-sustainable-worldwide/
