Digital retail media ad revenue of Cencosud/Paris.cl in Latin America 2022-2023

Published by
J. G. Navarro,
Jan 30, 2024
In 2023, Cencosud – a holding headquartered in Santiago, Chile – and its department store brand Paris.cl generated an estimated 20 million U.S. dollars in digital retail media advertising revenue, up from from less than 16.5 million dollars a year earlier. That represents an annual increase of over 20 percent. Mercado Libre, Amazon.com.br, Magazine Luiza, and Amazon.com.mx were among Latin America's leading e-commerce platforms by digital retail media ad revenue in 2023.

Digital retail media advertising revenue of Cencosud/Paris.cl in Latin America in 2022 and 2023 (in millions U.S. dollars)

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Release date

January 2024

Region

LAC

Survey time period

2022

Supplementary notes

* Forecast.

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Digital retail media advertising in Latin AmericaDigital retail media advertising in BrazilAdvertising in MexicoAdvertising in ChileAdvertising in Peru
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