Online fashion shoppers aged between 35 and 44 years old are the most eager to use Buy Now, Pay Later (BNPL) payment options in Italy, a 2023 survey showed. While 38 percent of consumers from this age group would delay the payment of their online fashion purchases, only 22 percent of respondents aged over 55 reported the same shopping habit.
Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group
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YouGov Italy. (August 10, 2023). Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy. "Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group." Chart. August 10, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy. (2023). Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy. "Share of Online Fashion Shoppers Using Buy Now, Pay Later (Bnpl) Options in Italy in 2023, by Age Group." Statista, Statista Inc., 10 Aug 2023, https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy, Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group Statista, https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/ (last visited July 22, 2024)
Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group [Graph], YouGov Italy, August 10, 2023. [Online]. Available: https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
