Online fashion shoppers aged between 35 and 44 years old are the most eager to use Buy Now, Pay Later (BNPL) payment options in Italy, a 2023 survey showed. While 38 percent of consumers from this age group would delay the payment of their online fashion purchases, only 22 percent of respondents aged over 55 reported the same shopping habit.
Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov Italy. (August 10, 2023). Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group [Graph]. In Statista. Retrieved November 20, 2024, from https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy. "Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group." Chart. August 10, 2023. Statista. Accessed November 20, 2024. https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy. (2023). Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group. Statista. Statista Inc.. Accessed: November 20, 2024. https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy. "Share of Online Fashion Shoppers Using Buy Now, Pay Later (Bnpl) Options in Italy in 2023, by Age Group." Statista, Statista Inc., 10 Aug 2023, https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
YouGov Italy, Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group Statista, https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/ (last visited November 20, 2024)
Share of online fashion shoppers using Buy Now, Pay Later (BNPL) options in Italy in 2023, by age group [Graph], YouGov Italy, August 10, 2023. [Online]. Available: https://www.statista.com/statistics/1447036/bnpl-use-for-fashion-shopping-by-age-italy/
