According to a survey by Rakuten Insight among consumers in Malaysia, as of November 2023, the majority of respondents stated that they use the official app of a brand or store. In contrast, 19 percent said they do not use the app but use online websites of the brand instead.
Share of consumers using a brand or store's official app in Malaysia as of November 2023
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Rakuten Insight. (December 14, 2023). Share of consumers using a brand or store's official app in Malaysia as of November 2023 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1447028/malaysia-users-of-a-brand-s-official-app/
Rakuten Insight. "Share of consumers using a brand or store's official app in Malaysia as of November 2023." Chart. December 14, 2023. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1447028/malaysia-users-of-a-brand-s-official-app/
Rakuten Insight. (2023). Share of consumers using a brand or store's official app in Malaysia as of November 2023. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1447028/malaysia-users-of-a-brand-s-official-app/
Rakuten Insight. "Share of Consumers Using a Brand or Store's Official App in Malaysia as of November 2023." Statista, Statista Inc., 14 Dec 2023, https://www.statista.com/statistics/1447028/malaysia-users-of-a-brand-s-official-app/
Rakuten Insight, Share of consumers using a brand or store's official app in Malaysia as of November 2023 Statista, https://www.statista.com/statistics/1447028/malaysia-users-of-a-brand-s-official-app/ (last visited December 18, 2024)
Share of consumers using a brand or store's official app in Malaysia as of November 2023 [Graph], Rakuten Insight, December 14, 2023. [Online]. Available: https://www.statista.com/statistics/1447028/malaysia-users-of-a-brand-s-official-app/
