A 2023 survey found that a majority of U.S. consumers, 62.4 percent, reported trying new menu items at restaurants occasionally. Meanwhile, only 6.9 percent of consumers stated that they never tried new menu items at restaurants.
Frequency of consumers trying new menu items at restaurants in the United States in 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
DoorDash. (August 23, 2023). Frequency of consumers trying new menu items at restaurants in the United States in 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1446867/how-often-diners-try-new-menu-items-us/
DoorDash. "Frequency of consumers trying new menu items at restaurants in the United States in 2023." Chart. August 23, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1446867/how-often-diners-try-new-menu-items-us/
DoorDash. (2023). Frequency of consumers trying new menu items at restaurants in the United States in 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1446867/how-often-diners-try-new-menu-items-us/
DoorDash. "Frequency of Consumers Trying New Menu Items at Restaurants in The United States in 2023." Statista, Statista Inc., 23 Aug 2023, https://www.statista.com/statistics/1446867/how-often-diners-try-new-menu-items-us/
DoorDash, Frequency of consumers trying new menu items at restaurants in the United States in 2023 Statista, https://www.statista.com/statistics/1446867/how-often-diners-try-new-menu-items-us/ (last visited December 22, 2024)
Frequency of consumers trying new menu items at restaurants in the United States in 2023 [Graph], DoorDash, August 23, 2023. [Online]. Available: https://www.statista.com/statistics/1446867/how-often-diners-try-new-menu-items-us/