Share of users enjoying seeing branded content on TikTok in Chile 2023

Published by
J. G. Navarro,
Jan 22, 2024
As of October 2023, slightly more than 80 percent of TikTok users surveyed in Chile said they enjoyed seeing branded content on the platform. Overall, nearly three out of four Chilean users reported seeing branded content on TikTok.

Percentage of users enjoying seeing branded content on TikTok in Chile as of October 2023

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Release date

January 2024

Region

Chile

Survey time period

September and October 2023

Number of respondents

400 respondents

Age group

15-55 years

Special properties

among TikTok and Instagram users who saw branded content on TikTok during the five months preceding the survey

Method of interview

Online panel

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Overview

8

Chilean overview

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Traditional advertising

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Digital advertising

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Brands and advertiser categories

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Spotlight: Tiktok and Instagram

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Topics

Social media usage in ChileSocial media usage in Latin AmericaInternet usage in ChileAdvertising in ChileInternet usage in Latin America
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